Objective Rate Carded Advertising Windows
Plugging into Miss Arts Nigeria 2022 beauty pageant guarantees huge Return On Investment (ROI) with Value Benefits of 200% on Objective Rate Carded Advertising Windows (ORCAW). This is based on below analysis
- 3 episodes of One Hour Daily episodes of review of activities offer 5 minutes of spot Adverts per episodes, giving us 10 spots of 30secs TV ads
for the duration or review. - At N 1, 000, 000 per 30secs spot (by average TV Network rate card), the spot advert value on the review is N 100, 000, 000
- Spot and scroll ads on Miss Arts Nigeria 2022 beauty pageant’s various online platforms where the review is broadcasted and LIVE engagement with followers and fans of contestants goes on are added values that cannot be quantified.
- Adding other values from Branding, in camp Events, Logo Pop ups, Bumper Ads, Split screen/Squeeze back, Incidentals, Product in use,
Celebrity endorsement, Interactions, Promotions, Rerun on some stations etc. Miss Arts Nigeria 2022 beauty pageant promises to deliver more than N500, 000, 000 Measurable Value to Sponsors (MVS)
Miss Arts Nigeria 2022 beauty pageant is set to provide advertisers and
sponsors tremendous advertising, branding and experiential opportunities.
The show is also set to provide loads of branded entertainment
opportunities for brands. These opportunities are known as incidentals where
products and brands will be strategically placed and consumed during the
camping activities. These brands ultimately become characters in the house
just like the housemates.
The projected environment for the camping is a purpose-suit house with
spacious sitting rooms, bedrooms, lounges, training room, swimming pool,
interior bar and exterior bar, dinning and ultra-modern kitchen.
We are open to work with sponsors/supporting brands to design relevant and
engaging activation ideas for their brand(s) on the show
DIGITAL & SOCIAL MEDIA ACTIVATION
The digital and social media campaign for Miss Arts Nigeria Beauty Pageant reality show will be multifaceted
campaign to build up significant and strong followership, talk ability, participation, and engagement for it.
Miss Arts Nigeria Beauty Pageant reality show will explore all relevant Windows from social media platforms,
blogs, and website such as;
- Google ad sense
- YouTube and Instagram ad
- Social media influencers
- Pulse.ng, Helen Events Blog, Linda Ikeji etc
- Branding of the event venue.
- Media leverage on TV during broadcast with additional opportunity to speak about brand involvement at the event.
- Opportunity to share goodwill message about brand to the audience during the grand final
For all its awareness campaign, Miss Arts Nigeria Beauty Pageant reality show will plug in to all relevant
Windows from terrestrial media which includes City People magazine, cable TV with diverse age viewership
spread across the nation and a radio station with diverse age and interest listenership
Project Time Line
1. REGISTRATION – 1st of February to 5th of March 2022
2. AUDITION STAGE – 10th of March to 20th of March 2022
3. CAMPING – 3rd of April to 17th of April 2022
4. GRAND FINALE – 17th of April 2022